In the context of WordPress and web development, 'Featured Products' refers to specific items highlighted on an e-commerce website to capture user attention and drive sales, often showcased through strategic placement on the homepage or key landing pages. By utilizing custom post types and WooCommerce plugins, developers can optimize these products for better visibility, while marketers leverage this feature to implement SEO strategies, including keyword-rich descriptions and structured data, enhancing search engine rankings and user engagement. This technique not only boosts product visibility but also enhances the overall user experience by guiding potential customers toward high-value or promotional items.
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