Payment gateways are integral components in WordPress and web development, facilitating secure online transactions by encrypting sensitive financial information between a customer's payment method and the merchant's bank. In the context of WordPress, popular plugins like WooCommerce integrate seamlessly with multiple payment gateways, enabling businesses to enhance user experience, increase conversion rates, and improve overall site SEO by reducing cart abandonment through efficient, reliable transactions. For marketers and technology developers, optimizing payment gateway integration is crucial for maintaining customer trust, ensuring data security, and complying with global e-commerce standards.
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