Product tags are descriptive keywords or phrases assigned to products in WordPress and other e-commerce platforms to enhance organization, facilitate search functionality, and improve SEO by enabling more precise content indexing. In web development and digital marketing, product tags play a crucial role in creating user-friendly navigation and personalized shopping experiences by categorizing products based on attributes like color, size, or style. By optimizing product tags with relevant keywords, businesses can improve their visibility in search engine results, thereby driving targeted traffic and increasing conversion rates.
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