Responsive Design is a web development approach that ensures WordPress websites automatically adjust their layout and functionality to provide an optimal viewing experience across a wide range of devices, from desktops to mobile phones. By implementing responsive design, developers enhance user engagement and accessibility, which are key factors in improving website performance and search engine optimization (SEO). In the context of digital marketing, a responsive design increases conversion rates and reduces bounce rates, making it an essential strategy for maximizing online visibility and user interaction.
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