Variable Products in WordPress refer to a type of product listing within the WooCommerce plugin that allows businesses to offer multiple variations of a single product, such as different sizes, colors, or prices. This feature is essential in web development and e-commerce as it enhances user experience by enabling customers to select from various options on a single product page, thereby streamlining the purchasing process. Optimizing Variable Products for SEO involves using clear titles, detailed descriptions, and unique URLs for each variation to improve search engine visibility and drive more targeted traffic to the site.
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